#LookCloser Awareness Week (17-23rd May 2021)

The next #LookCloser awareness week is running between 17th – 23rd May 2021.

#LookCloser is a partnership campaign between The Childrens Society, the National County Lines Co-ordination Centre and the British Transport Police aiming to raise awareness of child exploitation and abuse, with a particular focus on public spaces. The campaign also seeks to challenge stereotypes of victimhood, highlighting that child exploitation can happen anywhere, and any young person can be a victim.


In advance of the week of action, we are pleased to share our latest version of the #LookCloser digital pack ready for use from the 17th May 2021. The majority of the content included in the digital pack is the same as the last iteration, however the dates have been updated alongside some small tweaks to the content and the social media resource. Please use this pack moving forwards rather than the older iteration of the pack.


You can download the English version of the digital pack via this link


The #LookCloser poster and leaflet have been translated into 17 different languages and you can download them via this link.


Please note the links expire after 7 days, so please download and save the digital pack onto your computer for future use.


The professionals briefing included in the digital pack details the steps you can take to spread awareness from 17th May.


As part of the #LookCloser awareness week, The Children's Society’s Prevention Programme will be co-ordinating a virtual Programme of Learning. Please see the timetable with a range of learning sessions designed for professionals, partners and the public to reinforce the objectives of the campaign attached.